Optimal tracking.
Maximum results.
Measuring results has become complex. Grip Analytics is your technical partner in tracking and analytics. We have helped 50+ companies maximize their results by optimizing their tracking.






Get better results with reliable data
The better the quality of your data, the better the results your campaigns. Garbage in, garbage out. As the amount of data becomes less and less, the quality of the data you still have becomes much more important. But how do you take care of that? Let us help you with that.
Focus again on your own projects
You didn't become a marketer to solve technical problems. Focus on where your passion lies, we'll do the boring work for you.
Who we are.
Hi, I'm Rick Beijen, founder of Grip. Started as a growth hacking consultant and now specializing in tracking and marketing data. As a growth consultant and marketing operations lead, I have worked for several companies worldwide.
Now I help companies navigate the complex tracking landscape in an honest way; no bullshit and sales pitches.
In addition to Grip Analytics, I also write blogs on Analytics Mania about Google Analytics and Google Tag Manager.
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How we can help you
Tracking As a Service
Tracking Audit
GA4 Implementation
Consultancy Call
Custom analytics project

The tracking acquisition of Brightmine
From loosing their grip on tracking to a reliable and modern setup. Read how Brightmine improved its results without worrying about their data.

Microsoft Consent Mode. How to Configure it?

Microsoft Consent Mode. How to Configure it?
